PILOT CITY

Cremona

Cremona is a 72,000 inhabitant touristic city, surrounded by agricultural land and food transformation factories with also presence of heavy industry (steel) that offers a solid ground for the holistic testing of the urban metabolism approach. Cremona is one of Italy’s leading centres for artistic production, the most distinctive of which being the violin making for which it is considered a world capital.

The City is currently conducting a study in which LGH S.p.A, responsible for the municipal waste management, is also involved and that analyses the decommissioning of the urban incinerator and programming of the development of innovative systems for the recovery of materials (eg. materials factory). The City is implementing a new model for waste collection, in particular concerning the ‘door-to-door’ separate collection in the historical centre (in other parts of the city the separate waste collection is already in place), taking into account the peculiar urban structure of the historic centres of the European cities. The progressive completion of the waste collection model is scheduled between July and October 2015. The City is currently analysing the possible destinations of the collected material, interest that represent a key starting point of the current proposal. For the time being, the City is designing a Re-use centre that will be managed by social enterprises, located in a semi-central and easily accessible area.

Cremona is currently deploying an awareness raising campaign for the separate waste collection that will involve all the citizens, building managers, schools, commercial operators and public authorities.

PILOT ACTIONS

During the Urban Agoras Citizens of Cremona have agreed upon three top actions to pilot in their city:

  • A ‘Last Minute Market’ for recovered and donated food surpluses and expiring products will be created, reducing the amount of food waste created in the city, as well as contributing to social solidarity. The implementation of the market will be based on the analysis of material fluxes of products sold in the local large scale distribution sytem.
  • The city will pilot several initiatives at schools, during public events and with the help of local products retailers to promote environmental consciousness and responsible consumption among young citizens and their families.
  • It will test the introduction of accurate waste disposal charges for non-recyclable waste in order to sensitize citizens and promote waste reduction and seperation at household level.

Credits: U. Barcella

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